Monday, January 4, 2010

Day 3: 60 Day Challenge (Contents and Layout)

Content


I've written my first content for the keyword that I chose. Actually, it was done yesterday. To give you an idea on what keyword I chose, I decided to give you a very nice hint. It is something to do with a skin disorder. It is very common and a lot of people are searching for more information about it as seen in the External keyword tool.

The first content is a FAQ. It's just a rewritten article. The original content came from various sources. Since it is a FAQ, it was easy to make 1500+ words. But I don't expect the same for succeeding posts and they will be limited probably to within 200 words or less. As stated in my announcement, I'll be posting 10 of them in the next 10 days. That's one and there's 9 to go.

Once the first 10 is published, I'll start with the linking and promotion of the blog and on the side, I'll be creating new posts probably 2 per week. In all, the aim is 25 posts with a target of 200 words each. Just to be clear, I don't think I really need the 200. For me, as long as the post is relevant to the topic and most importantly, provides value to my would-be visitors, it's done! Be it only 50 words or 1000, it doesn't matter.

Site Layout


I'm choosing Kwatog's PanglaoWP as my template because it is a very basic and squeaky clean template. The template is actually based on iNove. Mike of Kwatog.com has modified the template to add new options, a second sidebar and a number of widgets. I specifically asked Mike to add some widgets specially inside the post itself. I've seen the template working at Bohol Beach Resorts (of kwatog) and Davao Beach Resort (of skiper).

Another reason why I chose the template is because once I used it, there will be less exit points for the visitors other than the ads. I've seen it work for one of Kwatog's site which is now generating a healthy 6-7% CTR.

Now, my target is modest. If I'll have a 3.5% CTR and get 100 visitors daily. That simply translates to 3.5 clicks per day. As my target is $1.00 per click, that would be $3.5 per day which in turn is equivalent to $105 monthly. That $100 target is for long term.

So again, wish me luck. By the way, if in case you have some questions, please shoot a comment. I'll try my best to answer your questions as soon as I'm free.

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